Sample Business

Structure

Every folder and what belongs in it.

52 markdown files. Every one is guidance plus placeholders, not a blank form.

The tree

Sample Business/
  business-md-system/
    _system/
      glossary.md
      how-to-use.md
      update-cadence.md
    company/
      customers.md
      identity.md
      offering.md
      people-and-roles.md
      pricing.md
      voice.md
    customers/
      _archive/
        README.md
      _example-customer/
        CLAUDE.md
        brief.md
    decisions/
      README.md
    delivery/
      closeout.md
      quality-standards.md
      scheduling.md
      the-work-cycle.md
    intake-forms/
      pdf/
      00-source-inventory.md
      01-business-basics.md
      02-what-we-sell.md
      03-who-buys.md
      04-how-the-work-gets-done.md
      05-money-and-terms.md
      06-suppliers-and-equipment.md
      07-licences-insurance-safety.md
      08-voice-and-vocabulary.md
      09-marketing-and-reputation.md
      10-when-it-goes-wrong.md
      README.md
      _discovery-call-script.md
    marketing/
      channels.md
      how-people-find-us.md
      reviews-and-reputation.md
    operations/
      compliance-and-safety.md
      equipment-and-assets.md
      money.md
      suppliers-and-vendors.md
      tools-and-systems.md
    patterns/
      README.md
    prompts/
      README.md
    sales/
      follow-up.md
      how-inquiries-arrive.md
      objections.md
      quoting.md
    service/
      common-questions.md
      complaints-and-callbacks.md
    templates/
      README.md
    CLAUDE.md
    README.md
  00-the-process.md
  01-build-checklist.md
  README.md

What each folder is for

Folder	Holds
`_system/`	How to use and maintain this, plus your own vocabulary
`company/`	Who you are, what you sell, what it costs, who buys
`sales/`	How a stranger becomes a paying customer
`delivery/`	How the work actually gets done
`customers/`	One folder per customer who needs their own context
`operations/`	Tools, suppliers, equipment, money, licences, safety
`marketing/`	How people find you and what they see
`service/`	What people ask, and what happens when it goes wrong
`patterns/`	Situations that recur, and how you handle them
`decisions/`	What you decided and why
`templates/`	Documents you reuse
`prompts/`	AI prompts you reuse
`intake-forms/`	The questions that fill everything above

Where to start

Four files get you most of the way: _system/glossary.md, company/identity.md, company/offering.md and company/customers.md. After those an AI stops guessing about you. Everything after that is depth.

A file that does not apply should say so in one line rather than being deleted. An explicit "not applicable, here is why" is information. A missing file is just ambiguous.